Inside the Bag
Why Your Competitors Are Getting More Coverage Than You
Why Your Competitors Are Getting More Coverage Than You Why do some brands get all the coverage when there’s nothing overly ‘special’ about them… especially
Balancing Your Backstory: The Key To Newsworthy PR
Balancing Your Backstory: The Key To Newsworthy PR . We all know someone who can’t help but go into too much detail when telling a story: getting to the point takes so long
Is Your Press Release Worth Reading?
. We’re often asked how we get such great coverage for our clients, is it all about who we know, or is it simply down to our mad PR skills? Although we’re not going to te
When Is The Right Time To Start Thinking About PR?
.Many businesses are surprised to know that PR can be one of the most effective tools in attracting new audiences, generating more sales and gaining the upper hand on your competit
Where Do You Want Your Product Brand To Be In Five Years?
“Where do you see yourself in 5 years?” is surely one of the most dreaded interview questions for employees, sending sweat and shivers down the spine in equal measure.
What Makes A Product Brand Go Viral?
What Makes A Product Brand Go Viral? Cast your mind back a few years and a ‘viral sensation’ would have you booking an appointment with your doctor as fast as you can s
How To Land Amazing Product Placement Opportunities
How To Land Amazing Product Placement Opportunities Every product owner dreams of opening up their favourite magazine and seeing their range displayed proudly under headlines like
The Importance Of Professional Photography
The Importance Of Professional Photography Have you ever opened your favourite glossy and seen dark, blurry and stretched product images? No? Neither have we. If you’ve been
Hello Editors! Product PR Gifting Guide For Brands
Hello Editors! Product PR Gifting Guide For Brands There’s a reason you don’t whip an engagement ring out of a grubby paper bag when you’re about to propose. Can
