15 Simple Back To School Marketing Campaign Ideas
15 Simple Back To School Marketing Campaign Ideas There’s no rest for the wicked, and there’s certainly no holiday for marketers who now begin to turn their attention to the vital sales period between the ‘back to school’ sensation of September and the heated lead up to Christmas. ‘Back to School’ marketing campaigns can be […]
Have courage and be kind – Mental Health Awareness Week
Have courage and be kind – Mental Health Awareness Week The theme for Mental Health Awareness Week this year, 18-24 May 2020, is ‘kindness’ and it couldn’t be more apt. Here at In The Bag PR we are a small but close team and have always been lucky to have each other – especially over […]
Christmas is Coming…
The sun is shining, the kids are out of school and the summer holidays are here to be revelled in! So, what’s going on at In The Bag HQ? Christmas of course! As in the world of retail, the world of PR likes to plan far in advance, and the requests for Christmas trends, products […]
Consistency Culture
It’s not about trying 12,000 things a couple of times. It’s about doing a couple of things 12,000 times over. Consistently isn’t the sexiest business tool out there, but it’s one of the most valuable. Once you’ve got it, keep it.
Chilly’s Bottles #BrandsWeLove
Staying cool has never looked so hot with Chilly’s Bottles . They’re on a mission to accelerate the adoption and everyday use of reusable products. So they’re on-trend *and* socially conscious… Gush! . Go ahead and press play to see them in action: . A post shared by In The Bag PR (@inthebagpr) on Jan […]
PR Is Not…
There’s an old saying: “Advertising is what you pay for, publicity is what you pray for.” . In today’s post, we’re exploring what PR is not. . And straight off the bat, dear readers, PR is *not* advertising. . PR is defined as ‘earned media’, which is arguably the most trusted and credible form of […]
When You Need A Specialist PR Agency… And When You Don’t
Let’s just say I’m considering taking part in next year’s Tour de France. Now at the time of writing this, I’ve got nine months to get ready. Only slight glitch is that I haven’t ridden a bike since I was 12. And even then, it was a candy pink townie with rainbow streamers on the […]
40 Lessons Part 3: Customers
. Hi there, welcome to Part 3 of our new ’40 Things We’ve Learned From 4 Years in Business’ series. . If you’re new to the blog, last week in Part 2 we shared our insights about Teamwork, and back in Part 1 we covered the big topics of Foundation, Fear & Faith. Go ahead […]
40 Lessons Part 2: Teamwork & Trust
. Hi there, welcome to Part 2 of our new ’40 Things We’ve Learned From 4 Years in Business’ series. . Last week in Part 1 we covered the big topics of Foundation, Fear & Faith. If you missed it, you can check it out here. . We’re so fortunate – dare we say, #blessed […]
40 Lessons Part 1: Foundation, Fear… and Faith!
.Hello and welcome back to our blog! This month, we’re doing something really different from our usual posts, by sharing ’40 Things We’ve Learned From 4 Years in Business’. Today is Part 1 and we’re covering the biggies of Foundation, Fear & Faith… yikes! We’ve had an absolute ball since starting In The Bag PR […]
