A spooktacular October
Halloween is one of those key dates that is inescapable! Growing in popularity over the years here in the UK, more and more businesses are embracing the Hocus Pocus (what. a. movie.) and using this key date to their benefit. In turn, we’re seeing more engagement and of course, more publications reporting on the ‘holiday’. […]
And it’s back to “normal”
“Focus on engagement, with social media, and online customer service, customers want to know they are heard” September for us is a return to routine with kids back to school, journalists back at desks and the team feeling refreshed and ready for that all important Q4. This time of year feels pretty similar to January […]
THE CHANGING OF THE SEASONS
September is just around the corner… If, like us, you’ve survived the summer holidays with children rest assured we’re on the home straight! Now is the time to plan your September content, the changing of the seasons and the run up to Christmas is a key time of year to revamp your marketing, tying into […]
Autumn in August?
We’re all going on a summer holiday “Plan ahead – PR is about timing and getting journalists what they need, when they need it” August is the best time to plan your PR and marketing for autumn/winter. Across the board August is the month when journalists, producers, planners and everyone in between head off on […]
SWEET SUMMER SUN ☀️
Summer is finally here – we’ll remember the heatwave of July 22 for years to come It’s time to start planning in your August marketing and look ahead to autumn. This summer national and weekly publications will be looking for information on days out, events and products to help keep the kids entertained. Looking further […]
School’s OUT for summer!
July is here and we know that means that life for many is about to get a bit more hectic. The end of the academic year whilst joyful for the kids is stressful for working parents and caregivers. One of the ways to help ease the stress is letting other people do some of your […]
Here comes the sun
We’re bang in the middle of the summer half term and the extra bank holiday has really got us into the mood for summer. As you will have seen, the news agenda has been monopolised by the Jubilee, a huge key date for the press. You may have had something that linked into this, or […]
Long MAY she reign
Long MAY she reign We’re planning ahead to the Queen’s Platinum Jubilee this month with Jubilee photoshoots and lots of Jubilee social media to tie into this unique key date and news hook. “Insider tip – there are lots of free tools and software that can help with your comms approach.” In order to make […]
Say hello to the Easter bunny 
This year Easter is later in the month – lots of people head off on holiday, be sure to bear tis in mind when doing any marketing pushes. With PR remember that journalists may be out of the office. Make a note of their return date and email them again when they’re back. “Know your […]
Spring cleaning
March marks the start of Spring, the perfect time to spring clean those press lists. “Build relationships with journalists – research the right contacts and personalise your approach”. Contacting the right people at the right publications is key to your public relations strategy. We spend A LOT of time keeping our lists up to date […]